Artist: Juliet Ames
Location: Keswick Ave. & W. 36th St.
17″ x 23″ panel, OSHA Yellow paint, magic
Salt Bae box is based on Nusret Gökçe, a Turkish chef, food entertainer and restaurateur nicknamed Salt Bae for his technique for preparing and seasoning meat.
In January 2017 he became more widely known as Salt Bae through a series of viral Internet videos and memes that show him “suavely” cutting meat and sprinkling salt, such as “Ottoman Steak”, posted on his restaurant’s Twitter account. The post was viewed 10 million times on Instagram, after which he was dubbed “Salt Bae” due to his peculiar way of sprinkling salt: dropping it from his fingertips to his forearm, and then onto the dish.Due to the viral exposure gained from this post, Gökçe’s profile has expanded enormously and he has served a wide range of celebrities and politicians from around the world.